Tru by Hilton News

Tru by Hilton Achieves Unprecedented Growth in 2017

Brand touts nine opened properties and a pipeline of 470+ properties in various stages of development
Developed from the ground up using consumer and owner feedback, and brought to market just 16 months from when it launched at the 2016 Americas Lodging Investment Summit (ALIS), Tru by Hilton offers a brand-new hotel experience that is vibrant, affordable and young-at-heart. Credit: True by Hilton
Hilton’s (NYSE: HLT) new midscale hotel brand, Tru by Hilton experienced a milestone year in 2017. Tru by Hilton opened its first-ever property in Oklahoma City followed by eight additional hotel locations, and expanded internationally with signed deals for three locations in Canada. In addition, the first-ever Tru by Hilton and Home2 Suites by Hilton dual-brand hotel celebrated its grand opening in Murfreesboro, Tennessee. With more than 470 hotels in various stages of development, Tru by Hilton continues to fuel the fastest-growing development pipeline in the history of the hospitality industry.
Tru by Hilton™ Debuts in Portland, Maine
Hilton's (NYSE: HLT) new, midscale hotel brand, Tru by Hilton, today announced the opening of its newest property, Tru by Hilton Portland. The 98-room hotel, located at 369 Maine Mall Road in South Portland, is owned by VanSleep, LLC - Joe VanWhy and managed by InnDeavor Development Corp. The new hotel is conveniently located near the Portland International Jetport, Maine Mall, and serves as a great base for visitors travelling to the Old Port, Portland Headlight, Casco Bay, and Old Orchard Beach.
Tru by Hilton Continues Western Expansion with Las Vegas Opening
Hilton (NYSE: HLT) today celebrates the opening of Tru by Hilton Las Vegas Airport, marking a number of milestones for the brand including its eighth U.S. hotel, its largest location, and its westernmost property to-date. Tru by Hilton Las Vegas Airport is located less than three miles from the Vegas Strip, offering access to some of the country’s most exciting restaurants and tourist attractions. With more than 470 hotels in various stages of development, Tru by Hilton has achieved the fastest-growing pipeline in the history of the hospitality industry.
Tru by Hilton™ Debuts in Stuttgart, Arkansas
Hilton's (NYSE: HLT) new, midscale hotel brand, Tru by Hilton, today announced the opening of its newest property, Tru by Hilton Stuttgart. The 84-room hotel, located at 204 W. 22nd Street in Stuttgart, Arkansas is owned and managed by Flyway Developments. The new hotel is conveniently located directly on 22nd Street in the Rice Capital of the World, near the Grand Prairie Center and other attractions.
Hilton’s Focused Service Brands Collaborate with Enchanted Makeovers to Help Children Feel Like Superheroes
As a part of its recent Global Week of Service, Hilton’s (NYSE: HLT) focused service brands (Hilton Garden Inn, Hampton by Hilton and Tru by Hilton) collaborated with Enchanted Makeovers to help kids feel like superheroes by donating custom-made capes to the “Capes for Kids” program as well as other children in need. The cape symbolizes a suit of armor that inspires play and fills children with strength, imagination and hope.
Tru by Hilton Expands Development Footprint to Canada
Hilton (NYSE: HLT) today announced deals for three Tru by Hilton properties in Canada, which marks the development of the brand’s first non-U.S. locations. Located in Alberta, Tru by Hilton Edmonton-Windermere is the first of these properties expected to open in 2018. It will be followed by two additional Tru by Hilton properties in Ontario in 2019. These hotels are part of Tru by Hilton’s robust pipeline of 420 hotels in various stages of development – the fastest-growing pipeline in the history of the hospitality industry.
Tru by Hilton Debuts in York, Pennsylvania
Hilton's new, midscale hotel brand, Tru by Hilton, today announced the opening of its newest property, Tru by Hilton York.
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